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Design Innovation & Research Conference

This free, one-day conference took place on Saturday, November 15, 2008 at the Calit2 Auditorium on the UC Irvine campus. Presenters and (where available) their slides are listed below. If you require more information, please contact Alladi Venkatesh (





Presentations by an International Gathering of Esteemed Designers & Researchers

Kathryn Best
Design and the World of Business

Design Professor, University College of Creative Arts, UK
Consultant, Author
Richard Harper   Driving to Trafficking — From Efficiency to Experience in Design
Principal Researcher, Microsoft
Norman Stolzoff   An Ethnographic Perspective on Sustainability: What Green Really Means for Design
President, Ethnographic Insight
Seema Khanwalkar   NANO: the People’s Car — A Design Story from India
Center for Environmental Planning and Technology
Ahmedabad, India
Victor M. Gonzalez   Design Considerations for Community Portals in Master-Planned Developments: The Case of Real del Sol in Tecámac, Mexico
Manchester Business School, University of Manchester
and CRITO, UC Irvine
B. Christopher Han   Investigating the Effect of Customer Experience on Car Purchase Decisions: An Opportunity to Design Higher Quality Interactions
Dept. of Management Science & Engineering
Stanford University
Frédéric F. Brunel   Conference discussant
Professor, Design Management and Aesthetics
Boston University